Saudi Culture Memory Center
Overview
We developed the logo and visual identity for the Center of Saudi Cultural Memory to reflect its role in preserving cultural memory through a contemporary system that brings heritage and technology together. The identity was built around three core pillars of the Center's work: inventory, documentation, and archiving.
These three lines evolve into a visual interpretation of the two swords and palm tree, connecting a national symbol with a precise digital language that conveys structure, continuity, and preservation. The concept was extended into a flexible contemporary identity system designed for digital platforms, publications, and multiple communication touchpoints.
Categories
- Branding
- Visual Identity
- Brand Strategy
- Brand Identity
- Cultural & Government Sector
